The days e-business just meant building an e-commerce web site and hosting it has long gone. E&F Research e-business services range from establishing your online presence to building customized and automated online marketing tools. We help the client in every step to building a successful e-business.

Online Presence

This step involves the most common basic tasks. Determining connectivity and/or hosting, managing these resources, web site design and dynamic content update systems. We provide a plan with alternative options, so that the most appropriate path is chosen.

Online Sales

Whether it is a retail business selling tangibles through a merchant account or a manufacturing business with a quoting and sales processing with complex requirements with multi step approval mechanisms, E&F Research can guide through the decision making and implementation. We help with building the custom back-end client needs as well as assisting in selecting the right products and services.

Search Engine Marketing

Search engine marketing is a controversial subject as there are literally thousands of SEO (search engine optimization) companies around claiming to place you in the first place on search engines. Realistically speaking, maintaining top position with every major search engine constantly is almost impossible. However, with a combination of keyword optimization and usage of balanced keyword bidding techniques at pay-per-click search engines, web site positioning significantly improves. Therefore, this is the step that clients start to cover their e-business investment. As an example, our client HRE Wheels is in top 10 list on major search engines in most of the relevant categories and searches.

Affiliate Marketing

Affiliate marketing is an incentive based referral system that allows the client to promote and distribute products and services through a growing network of relevant web sites. With a proper affiliate marketing strategy ROI is very high. Even the companies that do not have online offerings can benefit from online affiliate marketing.

Interactive Marketing

Actively communicating with the customers through emails, wireless devices or other channels is the field of interactive marketing. An intelligently designed interactive marketing campaign rewards the client not only with newly acquired customers but also with a measurable feedback from existing customers.

Please contact us for more information.